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Glossary
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Location Tracking

Location tracking is the practice of monitoring and recording the geographical location of an individual or device in real-time or over a period. This can be done through GPS, Wi-Fi, cellular data, or other technologies to track the movements and whereabouts of a person or object.

Example #1

When you use a map app on your phone to navigate to a destination, your location is being tracked in order to provide you with directions and estimated travel times.

Example #2

Retailers may use location tracking to send targeted promotions or coupons to customers when they are near a specific store.

Misuse

One misuse of location tracking could be unauthorized tracking by malicious actors or companies without the user's knowledge or consent. This intrusion into personal privacy can lead to stalking, theft, or targeted advertising without the individual's awareness.

Benefits

The benefits of location tracking include services like ride-sharing apps that use your location to match you with a nearby driver for convenient and efficient transportation.

Conclusion

It is crucial to ensure that location tracking is carried out ethically and with the explicit consent of the individual being tracked. Protecting against unauthorized tracking helps safeguard personal privacy and security while still allowing for the benefits that this technology can offer.

Related Terms

Privacy By DesignData ProtectionConsentPersonal DataAnonymization

Last Modified: 4/30/2024
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